Each week we highlight entrepreneurs in the cannabis industry for our viewers to learn more about the leading cannabis executives of our time.
This week, we highlight Iris Mata. Founder of the Skin and Wellness Club. The Skin & Wellness Club is San Diego’s 420 friendly wellness center offers medicated skin care treatments and Herbally Enhanced Yoga by practitioners and instructors highly knowledgeable in incorporating cannabis into a healthy lifestyle.
In our interview with Iris, we asked a variety of questions to gain further insight into being a cannabis entrepreneur.
First off, Iris, congratulations on being DCN’s Entrepreneur of the Week. I would love for our readers to get to know more you, please share a little more about yourself.
Iris Mata: Thank you! I actually moved to San Diego in 2010 to pursue a career in skin care. My yoga practice started 10 years earlier, after seeing Madonna in downward facing dog on the Ellen Show. Since then, I have successfully built by businesses in skincare, yoga, and cannabis. Currently, I see clients and students daily in Hillcrest, San Diego, Ca. The vision to be the health and wellness center for cannabis patients and yoga students have come to life. My daily routine has been focusing on training other yoga instructors, wellness practitioners, and curious customers about how to integrate cannabis into a healthy mind and body. What I am excited about is that it is graciously being embraced by San Diego residences and beyond.
That is amazing! What ignited your spark to launch your business?
Iris Mata: I had already been practicing “high” yoga for years. In 2015, I was introduced to Dee Dussault, Founder of Ganja Yoga in San Francisco. We immediately connected on a soulful level. Inspiring me to create similar space in San Diego. The Skin & Wellness Club was already offering cannabis infused skin care treatments and consultations to MMJ patients, making it easy to start offering Herbally Enhanced Yoga classes.
How do you see yourself helping the cannabis industry in a positive way?
Iris Mata: I am positively influencing the cannabis industry by embodying healthy cannabis consumption with a healthy mind & body AND sharing the knowledge and practices that work with the surrounding community. Consistently studying my crafts (skincare-yoga-cannabis) to leverage my knowledge for those seeking change is my method of operation. The desire to share it all is the positive impact.
Do you have someone you look up to or consider your role model?
Iris Mata: I have been graced with many role models. The first that comes to mind: Alan Watts, Tim Ferris, and Dee Dussault.
What would you say are the top 3 skills needed to be a successful entrepreneur?
Iris Mata: Authentic passion, unwavering resilience, and consistency.
When building your organization, where did your funding come from?
Iris Mata: Self-funded and continues to operate this way.
If you could talk to one person in history, who would it be and why?
Iris Mata: I would love to speak with Princess Diana and Robin Williams. I want to ask them how they handled the scrutiny and nay-sayers while continuing to master their work in their professions and humanitarian pursuits. Also, Robin William’s death represented the real side of depression and the struggles that come with mental illness. A topic many can relate to, but still viewed as a negative trait instead of an actual illness.
Between training and running your business, how do you stay balanced? Do you have any hobbies?
Iris Mata: Work Hard, Play Hard. Luckily, the companies I built are seeded from my deep rooted passion. It’s easy to wake up and go to work with clients I consider friends and students sharing at least TWO commonalities (Yoga & Cannabis).
What is the best piece of advice you can give to others who are looking to launch a business in the cannabis industry?
Iris Mata: Go with your gut and don’t stop!
What is the hardest part about founding and launching a startup?
Iris Mata: The journey in itself is the challenge. Unlike other markets, cannabis is unpaved and still operating in a gray area. Operating in an unknown space is exciting and risky. That is all on top of founding and operating a start-up.
Is there anything that surprised you about being an entrepreneur in the cannabis industry?
Iris Mata: The community! I never would have thought I would be making the strongest bonds with people who are pioneering the same path. It amazes me the power of passion and authenticity. I really believe people are speaking from their soul when we converse about cannabis and how it has impacted their lives.
Being a founder, we are bound to make a mistake or two. What is one mistake you made that turned into one of your biggest learning lessons?
Iris Mata: Thinking I can do it all myself. It finally caught up with me. The late nights, sacrificed workouts, unhealthy meal planning. I quickly realized I needed to build a team! The decision has served the company well.
What book inspired you, that you would recommend to our readers?
Excluding your business, what business do you admire most?
Iris Mata: I admire Tesla and Elon Musk’s vision for the company. In addition to Richard Branson and the Virgin Empire- Wow!
How can we as an industry continue to make a positive difference in society?
Iris Mata: To continue to do what we are meant to do: THRIVE.
Wow, Iris! Thank you for all the insight you have shared with us during this interview! Is there anything else you would like to share with our readers?
Iris Mata: I want to send an abundance of gratitude to Adelia and the DCN team. We started on this journey together, it thrills me to see our efforts unfold and continue to support each other’s pursuits. Love, Iris.
To learn more about Iris and the Skin and Wellness Club, you can go to www.herballyenhancedyoga.com/