contributor

DCN Contributor

Are you ready to grow your brand’s voice in the cannabis industry? Become a part of DCN’s Contributor Team and help elevate and inspire others through your words!

Before you read the information below, please review Who Should Contribute to DCN & Why page to learn whether this opportunity is for you!

Step 1…

Before you submit your article, you will need to go through Phase 1 of the Contributor Onboarding Process. Please email [email protected] and use subject line: “CONTRIBUTOR” to tell us who you are. Items we will be looking for in your email include…

  • First and last name
  • Brief introduction to who you are and what types of topics you are interested in communicating to our readers
  • Sample articles or links

Step 2…

Upon selection you will receive an email from our Editorial team on next steps.

  • There will be a DCN Contributor Agreement distributed between both parties that will need to be signed electronically prior to showcasing contributor’s work on DCN social channels.

Step 3…

After both parties have signed the DCN Contributor Agreement then the real fun begins!

  • Please make sure to read and understand our guidelines and expectations before submitting your content. If the submitted article does not follow DCN’s editorial content guideline policy, we will return send it back for corrections.

Contributor

DCN CONTRIBUTOR EXPECTATIONS...

+Length of the article:

Pieces typically run about 500 to 800 words, though longer is OK. More than 1,200 words, however, usually is not.

+DCN Style Guidelines:

See DCN’s Editorial Content Guideline Policy

+Topics:

DCN content strives to educate and motivate its readers. Our editors are looking for articles that inspire, give insight into current trends and offer actionable takeaway tips. DCN editors are available for brainstorm sessions to help contributors get the most from their experience.

Once a topic is decided, a publish date will be established and in turn, your article will be due at least three days before the date of publication. Failure to do so will result in a later publication date. Our turnaround timeline is usually three weeks from beginning to end – from agreeing on a topic to submitting a final draft.

+Distinct message & actionable advice:

We’re looking for fresh perspectives on topics our readers care about. To ensure you’re offering an original idea:

  • Search our website. You’ll discover what topics our readers enjoy and what we’ve already written on a topic. Make sure the article you pitch offers something our readers and editors haven’t seen or elaborates further into a topic.
  • Consider your personal experience. What problems have you overcome? What unique perspectives can you bring? Tell that story.
  • Look to current events. News events and industry changes might spark an article only you can write. For example, consider if you have insights into how a change might impact current practices and how business owners can be prepared.
  • Actionable advice: We want stories that give readers actionable advice or takeaways.

We like our articles to be informative, interesting, a little personal, but not too personal and positive. We want to help our readers grow and feel inspired. So using long quotes and speeches for the bulk of your point or information is not something we are looking for.

+Trustworthy sources:

Be savvy about the sources you cite. Rely on primary sources as much as possible. In general, we like to see writers weave in at least a few links to outside websites that further help define their perspective.

BEFORE YOU SUBMIT...

Steps to review for your article:

  • Proof read your article. Sloppy work won’t be accepted. If your piece is riddled with typos and/or factual errors, it will not be accepted and will be returned.
  • Check our style guidelines. DCN has special guidelines for things such as capitalization, terms, and punctuation.
  • Link to your sources. If you quote someone or cite a statistic, link out to your source. This will help readers learn more about a topic and bolster your writing. Additionally, not having these links could slow the publication of your article. Don’t expect that your editor will do your legwork for you. Please link to the original source.
  • If you interview someone, please say so in the piece. Your editor and the reader will want to know that you have conducted original reporting.
  • Support your argument with multiple examples: Prove your argument. Please use more than just one example (of a company, study, entrepreneur, etc.) to illustrate any point you make.
  • Make sure your article isn’t overly self-promotional. Mentions of your company, book or skill set should be used to demonstrate your expertise on a topic. We do not promote guest contributors’ websites, products, or services in the body of the article. Our focus is to provide our readers with practical advice, not for us to promote your products and services. We do allow you to provide 1-2 links within the body of the article to articles you have written for other websites. Just make sure they are to articles you have written, not to your eBook or mastermind class. The links will be reviewed and if the editors feel the links are not relevant or don’t belong, they do have the right to remove them. Links that you submit in your article are not guaranteed to be in there when we publish it.
  • We do not accept articles submitted in PDF or HTML. Please submit articles in the body of the email or preferably in google docs. Google docs is the easiest and quickest way to have your article reviewed. If you use Google docs, please remember to send us the “Editable” version.

How to Set Up Your Profile

  1. Provide a brief introduction to yourself. This will be at the bottom of each of your articles and on the “Meet the Contributors” page.
    1. This will give readers a quick intro piece to you and how they can find you. Please include any social handles! [One short paragraph, review any article on our website, and you’ll see the bio at the bottom of each article.]
    2. For your professional bio, don’t use superlatives or overly promotional or personal language. Provide the city of the company’s headquarters and where the contributor is located, if different. Hyperlink your company name and any published book, if you’d like.
  2. A photo to add to your profile. [Please send at least one high-resolution photo]

WHAT TO EXPECT AFTER YOU SUBMIT

  • Accepted articles might require revisions. If your piece is sent back to you for rewrites, questions, etc., an editor will send it to you as an email link on our shared drive. Any changes you make (and save — don’t forget that step!) will be viewable on our end, too. Be sure to email your editor when you are finished and it will be reviewed.
  • We will insert your article into our lineup of content for the week. Our newsletter is sent to 12,000+ vetted industry members and professionals.