For many startup founders who are raising capital, fundraising will become another full-time job, so ultimately it is essential in finding methods and tools to reduce the amount of time it takes to close investors and be as active and productive as possible with every single minute that you are investing in the process.
This means that you need to streamline the process by automating the most amount of tasks that you can so that you can increase the results that you are able to produce.
With this in mind, I have compiled a list for you below that includes handy tools that can help you during your fundraising efforts.
is an online spreadsheet app that lets users create and format spreadsheets and simultaneously work with other people.
Tip: You can use this internally for you and the people on your team helping you in the raise, or if you have existing investors or advisors, you can open it up to share with them. I have a running Google Sheet of every angel, fund, VC, I have reached out too.
You will find what information you find important that you want to track, but a starting recommendation for the columns names could be a version of:
- Investor (person)
- Who knows them?
- Typical check size
- Next steps
DocSend is a content management and tracking solution that helps sales and marketing teams be more efficient.
Tip: Docusend allows you to upload your presentation deck, create a unique URL, and then include that URL in your email. Once you send it, you’re able to see who’s viewing your presentation, how long they’ve spent on each page, and restrict access to the deck if you’d like. You’re also able to make edits to it even after it’s been sent.
Runway is provided as a public service to entrepreneurs for free. Runway enables you to quickly and easily build a realistic cash view of your business.
Tip: Not a spreadsheet expert, no problem. Enter expenses as single line items and see how they impact your cash burn over time. It is suggested to use common startup expense categories, so you don’t miss critical details. Build forecasts, model scenarios, and track plan versus actuals in a powerful visual environment. They also offer two other platforms that can help you with your cap-table and your Fast 409 Valuation.
Boomerang for Gmail tracks messages, alerts you if you the recipient doesn’t reply, and lets you schedule messages to send later. You can install Boomerang on your Gmail.
Tip: Boomerang is a great tool so that things don‘t fall through the cracks. Just like in sales, fundraising is all about nailing it on the follow-up game to get investors to the next phase.
CrunchBase is a platform for finding business information about private and public companies.CrunchBase information includes investments and funding information, founding members and individuals in leadership positions, mergers and acquisitions, news, and industry trends.
Tip: Via CrunchBase, you will be able to look into each one of the investors that you are speaking with. You can see their other portfolio companies. Why is having access to their portfolio important? Once you receive a term sheet from a lead investor one of the things you should do is speak with their portfolio companies to get a good picture of who you are partnering with.
CoFoundersLab is the largest network for entrepreneurs supporting founders that are looking to build and scale businesses. CoFoundersLab helps entrepreneurs connect, meet, and collaborate with like-minded entrepreneurs.
Tip: On CoFoundersLab you can: Find a co-founder, advisor, or teammate; Hire a freelancer for your business; Ask and answer technical and non-technical questions on Discuss; Join a low-fee, no-equity Virtual Accelerator; Discover a fully-vetted team to build your MVP; Acquire new skills and knowledge in the Learning Center; Attend in-person matchup events for entrepreneurs.
AngelList is an online resource for would-be entrepreneurs. The site seeks to link start-ups with Angel investors to provide funding.
Tip: Businesses can apply for funding with a wide number of incubators affiliated with AngelList here.
This platform, previously known as AngelSoft, exclusively focuses on matching entrepreneurs with accredited investors. To that end, Gust offers a variety of tools for developing effective VC pitches. You can use the site to create both public and private business profiles, to put together a video pitch, to search for investors, and to track investors’ activity on the site.
Tip: Gust is free for entrepreneurs, and investors pay a fee. The site’s 1,000-plus investment groups have funded more than 1,800 startups in the past year.
Equidam helps entrepreneurs compute, understand and negotiate
the value of their business.
Tip: Equidam, in accordance with valuation guidelines, uses a multitude of valuation methods, up to 5. The final valuation is calculated as the weighted average of the methods, which tailors their importance to your company.
Klipfolio is a leader in the cloud-based business intelligence dashboard market. Klipfolio Dashboard is a cost-effective, flexible solution that integrates with 1000s of data services to create powerful business dashboards.
Tip: Klipfolio allows you to view and pull your KPI’s at the touch of a button. Companies benefit from KPI software through faster and more accurate data collection, instant reports on performance, and alerts when a KPI is over or under achieving.
As I mentioned earlier, fundraising is like a full-time job, so you need to be sure that you want to spend your time and effort in sourcing capital. Talk to other entrepreneurs who have worked with other angel groups or venture capital firms to find out about their relationship with investors. Understand the commitment of time and energy you’ll need to make in your quest for funding. It’s rarely easy, but these tools are resourceful and will be helpful to you during this process.
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